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Field presence in 61 cities in the country.
Collaborators in CDMX, Monterrey and Guadalajara.
Telemarketing stations.
Experience with international projects.
SERVICES
qualitative
Understand the origin of human behavior and reactions, in addition to answering the questions why? And how was the decision made?
Focus Group
ethnographies
Interviews
Quantitative
Based on numbers and statistics, these methodologies obtain information (measurable and quantifiable) based on a sample of the population, thus allowing conclusions to be drawn.
Ad hoc
joint
price elasticity
Habits and uses
advertising
sales channel
Monadic
Cost satisfaction
mystery shopper
neuromarketing
Digital Research
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CONTACT
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